How I Actually Use AI (And Why Most People Use It Wrong)

I've been using AI tools daily for more than a year. Not as a novelty. As infrastructure. Most people treat AI like a very smart Google. Ask, receive, move on. I treat it like a new hire I'm onboarding. Here's the difference: new hires get better. Google doesn't.

The Stack (Skip This If You Want the Real Insight)

Claude, ChatGPT, Cursor, Figma Make, Framer. That's the list.

But listing tools is like listing ingredients. Nobody cares about flour. They care about the bread.

Claude is my default brain. Summarizing docs, writing PRDs, drafting emails, generating reports, blogs, LinkedIn posts. Anything that needs nuance lives here.

ChatGPT is for brainstorming. When I need volume over precision. When I want to think out loud without judgment.

Cursor lets me ship code. I'm not an engineer, but I build landing pages, scripts, internal tools now. Two years ago? Impossible.

Figma Make builds prototypes. I describe, it generates, I refine. Design without designers.

Framer runs my website. Updates that used to need a designer now take twenty minutes.

Five tools. But that's not the insight.

The Part Nobody Talks About

Here's what actually matters: I don't just use these tools. I train them.

Claude knows my tone. It knows I'm Head of Product at Neoflo. It knows I hate corporate jargon. It remembers.

But memory is table stakes.

I've built skills — structured playbooks Claude follows for specific tasks. One skill generates weekly reports. Another writes blogs in my voice. Another handles LinkedIn content. Same voice, every time.

For recurring work like PRDs, I use project files — context documents about the product, the users, the constraints. Claude doesn't start from zero. It starts from where I left off.

This is the difference between using AI as a tool and using AI as a system.

Tools give you leverage once.

Systems compound.

What I'm Still Figuring Out

The setup isn't perfect. Two gaps keep bugging me:

Marketing videos. Everything I've tried feels clunky or painfully generic. If you've cracked this, tell me.
Something better than what I'm using. There's probably a tool that does something 10x better than my current stack. I just haven't found it yet.

Which brings me to the ask.